TCCE 採訪

TCCE interview

Q: What is the idea and motivation of your company to participate in TCCE?

A: From 52 years of down and feather OEM to a brand, I want to combine illustrators, artists and IP alliances to create medium/high product positioning

 

Q: What was your company's channel sales strategy in Taiwan or internationally in the past?

A: In 1952, the industry-recognized brand sales strategy of down material products insists on importing high-end quality.

 

Q: How do you expect your company's products to be combined with IP licensing?

A: Jointly create exquisite products that deserve their names


Q: What do you think is the most practical help for product sales?

A: Co-creating brand promotion power


Q: How do you find and position the right brand IP for your company's products?

A: Actively interact with media related to product positioning, fashion and boutique, introduce brands through media, exchange and discuss cooperation policies, and become strategic partners with IPCP


Q: What are your expectations for the business matching mechanism of TCCE exhibition?

A: In the future, TCCE will develop into a platform so that more illustrators, artists and IP can communicate and cooperate with Nancheng Signature efficiently


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